Building Signs

Building Signs in Edmonton

Signs are seen everywhere, which means consumers’ attention is being asked for constantly. At some point, people become desensitized to signage, so businesses must work much harder to create commercial building signs that will draw attention.

Business building signs are classified as any signage that is displayed on the exterior of a commercial building. They advertise for a business, communicate navigational directions, and increase brand recognition.

Horizon Sign Solutions understands that we are constantly surrounded by signs, so they work diligently to create unique, eye-catching signs that are branded to your business perfectly. We collaborate with your Edmonton business (and the surrounding areas) to understand your marketing objectives and to provide signs for buildings.


What type of signage are you looking for?

Uses of Building Signs

The foundation of why to have a building sign is evident: display your business’s name so that the community knows your business has occupied the commercial space. While this is true, there are so many additional benefits of having an exterior building sign that stands out from the others that surround it. 

Here are a few key benefits:

  • Brand recall: Incorporate branding into your building signage to increase brand awareness. Customers are more likely to work with a business that they know and trust, and the only way to begin forming this rapport is by making your business recognizable.
  • Professionalism: Putting effort into creating a sleek-looking sign will pay off tenfold. The more professional your business is visually perceived to be, the more likely customers will believe the business is the same internally.
  • Find your location: Help your clients, guests, and customers locate your business by using your custom-building sign as a directional beacon.

Types of Building Signs

How do you know what building sign to use to stand out from your competitors? The best way to achieve this is by understanding the signage options that are available and how they operate. Then, ask yourself what business objectives you want the signage to communicate and find the sign that will accomplish that. 

The following are examples of building signs, including but not limited to:

  • Channel letters
  • Lighted building signs (LED)
  • Storefront signs
  • Wayfinding signs
  • Directional signs
  • Dimensional letters
  • Pylon signs
  • Banner signs
  • Door signs
  • Awning signs
  • Hanging signs
  • Digital signs
  • Post signs
  • Monument signs

Each of these sign options allow the possibility of customization, such as size, shape, material used, illumination, and branding. The amount of customization that is used impacts the cost of your building sign. Learn more by contacting a Horizon Sign Solutions team member in Edmonton, as they can provide you with a quote.