Outdoor Signs

Custom Outdoor Signage in Edmonton, AB

Outdoor business signs are essential for your business. First impressions only happen once, and your business is first seen by customers from the outside. Is your exterior signage making the impression you want it to? Don’t let opportunities, or customers, pass you by because your outdoor signage is not representing your business successfully. 

Looking for the best outdoor sign company in Edmonton, AB? Look no further than Horizon Sign Solutions. Our independently owned business knows how significant outdoor signs are to your business, and our innovative and collaborative approach to sign solutions guarantees high-quality, eye-catching signs. We work with businesses large and small, in and outside of Edmonton’s surrounding areas, and what’s more, we love to do it.


What type of signage are you looking for?
business dimensional letters

What are Outdoor Business Signs?

Any signage seen from the exterior of your business, whether on the door, or windows, displayed on the building, located on your property, or along the roadside is considered an outdoor business sign. They are the first form of visual communication that customers see, and they usually make or break if someone walks through the front door. 

Exterior building signs can simply be the business name, logo, or slogan, or they can include more information, such as store hours or contact information.

Types of Outdoor Signs

The type of business and size of the building are important factors when choosing the right type of outdoor signs. 

Here are a few examples of outdoor signage for businesses that Horizon Sign Solutions can prepare for your business:

Whichever sign solution you decide on, our team of experts at Horizon Sign Solutions will work with you to ensure that your business is set up for success.

Uses of Outdoor Signs

Every business needs to select the right type and combination of outdoor signs for their brand, but how do you know what is the right type? Being aware of the uses for outdoor signs can help you narrow down what you want your signage to accomplish. 

  • Building brand recall: The best kind of visual communication for a business is outdoor signage. It is out in the open for customers to see. The more attractive and visible the sign, the more likely onlookers will recognize and recall your business when they see it again. Go bold with an exterior lighted sign, such as a channel letter sign or an LED sign.
  • Brand your location: Stake your claim by making your location a landmark in your community. Use a sign that will be cohesive with your building, so the exterior sign looks like an extension of the building. A monument sign would be a perfect choice to guarantee that your business is seen from far away as a destination.
  • Visibility: Your business won’t grow unless it is visible, and exterior signs are an excellent way to be certain potential customers will see it 24/7. The more visible your sign is, the more likely customers will choose your business over a competitor’s. Illuminated or pylon signs are go-to outdoor signs to make sure you’re seen.

Cost of Outdoor Signs

The cost of exterior building signs varies based on a variety of factors, such as: 

  • Size
  • Shape
  • Color
  • Material
  • Illumination
  • Location

Custom outdoor signs are a larger investment when compared to standard exterior signs, yet they offer the opportunity to represent your business’s brand perfectly. They also provide a competitive advantage providing something unique and more attractive to observers.

dimensional channel letters